Jordan D. Tong

Associate Professor, Operations and Information Management

Wisconsin Naming Partners Professor

Wisconsin School of Business, University of Wisconsin-Madison



Research Interests

  • Behavioral Operations Management: behavioral models, controlled experiments, cognitive judgment biases, forecasting, human-algorithm interactions, healthcare decision-making, service quality perception, decisions under uncertainty

  • Supply Chain Management: supply chain resilience, inventory models, supply chain coordination, payment terms

Published & Accepted Papers


Current/Upcoming Courses

  • Prescriptive Modeling & Optimization for Business Analytics (BA730) - Fall 2019, Fall 2020, Fall 2021

  • Operations Analytics (OTM365) - Spring 2017, Spring 2018, Spring 2019, Fall 2020, Fall 2021

Previously Taught Courses

  • Introduction to Operations Management (OTM300) - Spring 2013, Spring 2014, Spring 2015, Spring 2016

  • Supply Chain Management (at Duke) - Spring 2011


  • I organize the Behavioral Operations Management Summer Institute for PhD students together with Steve Leider & Ryan Buell. Here is the link to the 2019 Summer Institute at the University of Michigan. We plan to offer the next institute Summer 2022. In general, we plan to offer the institute every other summer, rotating locations among Michigan, Harvard, and Wisconsin. Interested PhD students/Advisors are welcome to get in contact!

  • I helped launch the MS in Business Analytics at Wisconsin and served as its first academic co-director. Happy to help point interested students towards resources to see if it's right for them.